Kerry Price, the firm’s chief strategy & operations officer, will take part as a panelist on the webinar, “Beyond Business Development: Holistic Strategy for Law Firms” sponsored by the Legal Marketing Association (LMA). The panelists will explore how marketing and business development professionals can help integrate lateral partner hiring, practice and industry strategy, internal and external communications, client development, and firm operations into a cohesive strategic framework. The program emphasizes the role of marketing and business development professionals as connectors: aligning leadership vision with market positioning, talent strategy, and internal engagement to ensure strategy is understood, adopted, and executed across the firm.

The webinar will be held Wednesday, September 23 at 12:30-1:45 p.m. ET. For additional information about the event, please read more on the LMA website.